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Social Media Marketing: A Practitioner Guide (Opresnik Management Guides) PDF




by Marc Oliver Opresnik : Social Media Marketing: A Practitioner Guide (Opresnik Management Guides)

ISBN : #1521023344 | Date : 2017-04-07

Description :

PDF-7c7f0 | The new KOTLER Social Media Marketing Compendium: Marketing communication is undergoing a digital revolution. The increasing popularity of blogging, podcasting, and social networks enables world customers to broadcast their views about a product or service to a potential audience of billions. Traditional advertising does not work as well as it has in the past. This book on ‘Social Media Marketin… Social Media Marketing: A Practitioner Guide (Opresnik Management Guides)


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Social Media Marketing: A Practitioner Guide (Opresnik Management Guides) by by Marc Oliver Opresnik

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Setting Profitable Prices Website Step PDF D32fe7f75

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Setting Profitable Prices, + Website: A Step-by-Step Guide to Pricing Strategy–Without Hiring a Consultant PDF




by Marlene Jensen : Setting Profitable Prices, + Website: A Step-by-Step Guide to Pricing Strategy–Without Hiring a Consultant

ISBN : #111843076X | Date : 2013-01-29

Description :

PDF-a1dc2 | Time-tested strategies for making the best possible pricing decisions and gaining an unbeatable competitive advantage Pricing is one of the most important—and difficult—marketing problems companies face when launching new products. Unfortunately, the research that goes into making optimal pricing decisions is a very time-consuming process—unless, that is, you can afford to pay a consultant … Setting Profitable Prices, + Website: A Step-by-Step Guide to Pricing Strategy–Without Hiring a Consultant


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[Pub.76gTm] Setting Profitable Prices, + Website: A Step-by-Step Guide to Pricing Strategy–Without Hiring a Consultant PDF | by Marlene Jensen


Setting Profitable Prices, + Website: A Step-by-Step Guide to Pricing Strategy–Without Hiring a Consultant by by Marlene Jensen

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Selling Invisible Field Modern Marketing PDF Aa49cc33d

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Selling the Invisible: A Field Guide to Modern Marketing PDF




by Harry Beckwith : Selling the Invisible: A Field Guide to Modern Marketing

ISBN : #0752821032 | Date : 1999-02-20

Description :

PDF-2d787 | Begins with the core problem of service marketing; service quality and suggests how to learn what you must improve, with examples of what works. Covers service marketing fundamentals; defining what business you really are in and what people really are buying, positioning your service, understanding customers and buying behaviour, and communicating…. Selling the Invisible: A Field Guide to Modern Marketing


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[Pub.82msK] Selling the Invisible: A Field Guide to Modern Marketing PDF | by Harry Beckwith


Selling the Invisible: A Field Guide to Modern Marketing by by Harry Beckwith

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Media Planning Workbook/With Discussions and Problems PDF




by Jim Surmanek : Media Planning Workbook/With Discussions and Problems

ISBN : #0844235407 | Date : 1993-01

Description :

PDF-66230 | Book by Surmanek, Jim… Media Planning Workbook/With Discussions and Problems


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Media Planning Workbook/With Discussions and Problems by by Jim Surmanek

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Brand Destiny Ultimate Bottom Line Ebook PDF 36ad070b6

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Brand Is Destiny: The Ultimate Bottom Line PDF




by Marc H. Rudov : Brand Is Destiny: The Ultimate Bottom Line

ISBN : # | Date : 2017-02-07

Description :

PDF-35f9f | Written for CEOs and entrepreneurs, this powerful book explains how and why a brand (not a product or technology) establishes your company’s purpose and direction — and is, therefore, its destiny and ultimate bottom line.CEOs and entrepreneurs will learn why:Sears went from leader to loserIBM’s revenues shrank 19 quarters in a rowApple’s new spaceship HQ will kill its brandUnions impede the su… Brand Is Destiny: The Ultimate Bottom Line


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Brand Is Destiny: The Ultimate Bottom Line by by Marc H. Rudov

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Konzentration Sortimentsbuchhandel Diagnose Prognose Handlungsempfehlungen PDF A84ab3e5a

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Konzentration im Sortimentsbuchhandel: Diagnose, Prognose und Handlungsempfehlungen (German Edition) PDF




by Kerstin Emrich : Konzentration im Sortimentsbuchhandel: Diagnose, Prognose und Handlungsempfehlungen (German Edition)

ISBN : #383492458X | Date : 2011-01-13

Description :

PDF-ec0ec | Kerstin Emrich untersucht die Ursachen und Auswirkungen des Konzentrationsprozesses für den Bucheinzelhandel auf der Basis einer umfassenden Markt- und Wettbewerbsanalyse. Neben grundlegenden Strategien und Lösungsansätzen präsentiert die Autorin mit dem Convenience-Konzept eine konkrete, innovative Betriebsform…. Konzentration im Sortimentsbuchhandel: Diagnose, Prognose und Handlungsempfehlungen (German Edition)


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Konzentration im Sortimentsbuchhandel: Diagnose, Prognose und Handlungsempfehlungen (German Edition) by by Kerstin Emrich

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Secrets Selling Services Everything Customer PDF 62bca3e49

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Secrets of Selling Services: Everything You Need to Sell What Your Customer Can’t See―from Pitch to Close (Business Books) PDF




by Stephan Schiffman : Secrets of Selling Services: Everything You Need to Sell What Your Customer Can’t See―from Pitch to Close (Business Books)

ISBN : #0071791620 | Date : 2012-11-29

Description :

PDF-50492 | From America’s #1 sales trainer–the ultimate closer’s guide for selling services Stephan Schiffman–the acclaimed author of The 25 Habits of Highly Successful Salespeople and other top-selling sales books–applies his proven strategies to help you get the edge in one of the most challenging but potentially rewarding categories in the sales game. In Secrets of Selling Services, Schiffman teache… Secrets of Selling Services: Everything You Need to Sell What Your Customer Can’t See―from Pitch to Close (Business Books)


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Secrets of Selling Services: Everything You Need to Sell What Your Customer Can’t See―from Pitch to Close (Business Books) by by Stephan Schiffman

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Handbook of Asian Finance PDF




: Handbook of Asian Finance

ISBN : #0128012870 | Date : 2014-06-30

Description :

PDF-407a2 | Asia’s miraculous recovery from the 1997 crisis ushered in unexpected transformations to its economies and financial sectors. The reasons many Asian countries are growing above 6%, with double-digit growth for a year or two in-between, are investigated by this extensive research collection. The Handbooks of Asian Finance analyze the forces behind these growth rates. Insights into banking, fund per… Handbook of Asian Finance


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Handbook of Asian Finance: REITs, Trading, and Fund Performance, Volume 2 PDF




: Handbook of Asian Finance: REITs, Trading, and Fund Performance, Volume 2

ISBN : #0128009861 | Date : 2014-06-11

Description :

PDF-a0732 | Participants in Asian financial markets have witnessed the unprecedented growth and sophistication of their investments since the 1997 crisis. Handbook of Asian Finance: REITs, Trading, and Fund Performance analyzes the forces behind these growth rates. Insights into banking, fund performance, and the effects of trading technologies for practitioners to tax evasion, market manipulation, and corpor… Handbook of Asian Finance: REITs, Trading, and Fund Performance, Volume 2


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Minority Marketing: Research Perspectives for the 1990s: Proceedings of the 1993 Minority Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science) PDF




: Minority Marketing: Research Perspectives for the 1990s: Proceedings of the 1993 Minority Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

ISBN : #3319173855 | Date : 2015-05-09

Description :

PDF-c44af | This volume includes the full proceedings from the 1993 Minority Marketing Congress held in Long Beach, Mississippi under the theme Minority Marketing: Research Perspectives for the 1990s. It provides a variety of quality research in the field of minority marketing in order to assimilate and enhance knowledge of marketing practices for minority enterprises. It includes papers on various topics in … Minority Marketing: Research Perspectives for the 1990s: Proceedings of the 1993 Minority Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)


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